We have long believed that the more Footfall Sensors installed in your town the higher the capture rate, the higher the Footfall count. But is this true?
Yes it is!
Hinckley town was our very first GEO-Sense Footfall install back in the early days of design and development 2 years ago, with 7 GEO-Sense sensors capturing unique individuals visiting the town. In addition to this, GEO-Sense is understanding and differentiating between New and Repeat visitors, their dwell time, entrance and exit routes as well as understanding the visitor journey throughout the town.
This has given the town a much better understanding of how visitors use the town, but we were convinced we could show more data and capture more Footfall with additional sensors.
Hinckley have now installed an additional 4 sensors which went live at the beginning of July and the results are conclusive. Hinckley are now capturing significantly higher Footfall counts and giving the town an even clearer understanding of their visitor journey.
GEO-Sense is designed with a price point to allow towns and cities to implement multiple sensors throughout the whole town/city, to truly capture a much more realistic Footfall count and proves that just having 1 or 2 sensors/counters will not give you a true understanding of your visitor count.
GEO-Sense is eradicating the restrictive limitations of implementing just the 1 or 2 counters due to prohibitive capital and ongoing support costs.
For more information please contact us or visit GEO-Sense